SEO Basics guides.
Every seo basics guide we've published — 28 articles on the tactics, the tradeoffs, and what actually moves rankings.
Is It Legal to Clone a Website? (Layout vs Content vs Code)
Copying a site's layout is usually legal. Copying its text, images, or code usually isn't. Where the line sits, plus why cloned sites never rank anyway.
Read →
Can I Put a Link to Another Website on My Website?
Yes — linking to another site is legal, normal, and how the web works. The rules that actually matter: paid links, nofollow, framing, and deep linking.
Read →
What Are the 3 C's of SEO? (Content, Code, Credibility)
The 3 C's of SEO are content, code, and credibility. What each one means, how they depend on each other, and how to find the one holding your site back.
Read →
How Many Backlinks Do You Need for SEO? (The Honest Answer)
There's no magic number of backlinks for SEO. What you need depends on your competition and keyword difficulty. Here's how to find your real target.
Read →
What Are the Four Types of SEO? (And How They Fit Together)
The four types of SEO are on-page, off-page, technical, and local. Here's what each one covers, why you need all four, and where to start.
Read →
What Are the 5 Important Concepts of SEO? (A Clear Breakdown)
The 5 core concepts of SEO are relevance, authority, crawlability, user experience, and intent. Understand these and every SEO tactic starts to make sense.
Read →
What Are the 4 Pillars of SEO? (Technical, Content, On-Page & Off-Page)
The 4 pillars of SEO are technical SEO, content, on-page SEO, and off-page SEO. Here's what each one covers, why all four matter, and where to start.
Read →
What Is a Backlink in SEO? (Plain-English Definition + Examples)
A backlink is a link from one website to another. Here's what backlinks are in SEO, real examples, and why they still move Google rankings in 2026.
Read →
How Do Backlinks Work? Why a Link Moves Your Rankings
How do backlinks work? Learn how Google reads links as votes, what passes 'link equity,' and why some backlinks lift rankings while others do nothing.
Read →
Are Backlinks Good for SEO? What the Evidence Actually Says
Are backlinks good for SEO in 2026? Yes — but only the right ones. Here's what helps rankings, what does nothing, and what can actively hurt your site.
Read →
What Is Anchor Text? (And How to Use It Without Over-Optimizing)
Anchor text explained: the types, why it matters for SEO, the over-optimization trap that gets sites penalized, and what a natural anchor profile looks like.
Read →
What Is Domain Authority — and How Do You Actually Raise It?
Domain Authority explained without the jargon: what the score means, what it doesn't, what really moves it, and the realistic way to raise it on a new site.
Read →Showing 13–24 of 28 articles